You might think you know it all when it comes to article marketing, but you should keep reading. Even if it’s just a small piece of information, it could be causing a negative effect on your traffic. Keep reading for some great tips on article marketing.
When writing articles as part of an article marketing strategy, make sure they are informative. While it can seem like article marketing has more to do with placement and linking than with getting potential customers to read the articles, you must treat every article like a sales pitch or a one-time opportunity to gain a customer’s trust.
Write from your stream of consciousness. Writing down your thoughts on the topic as they come to mind is the best way to make a smooth and flowing article. At this stage, do not take the time to proofread or edit, as you will only distract yourself from what it is you are trying to say.
Try using tools to boost visibility. There are a lot out there that can send in your article to a variety of directories, more than you could do on your own. Many cost a small fee, but many are free. Search for these for cheap ways to get traffic.
After your article has been accepted and published at an article directory, remember to visit it, and verify that all the links in the article function properly. Good links are a major part of any article marketing strategy. Broken links will be penalized by search engines, hurting or even erasing the positive value of publishing a linked article.
If you are targeting your articles towards a particular niche or industry, make sure that you have mastered the appropriate slang or jargon. Do your research and be sure you have a good grasp of the subject. You want to convince your readers that you are an authority in the field so they will keep reading what you write.
To start article marketing, write an original article for your website, making sure it is optimized for your primary keywords and 400-500 words in length. You will want this to be a high quality, well written article as it will be the foundation for more articles to follow. Submit the article to all the major RSS feeds. Once the article is published on your website, ping your website’s RSS feed.
Once your EzineArticle has been approved, submit that article to other major article directories, like Buzzle, ArticleAlley, and ArticlesFactory. Most major article directories do not have the follow tag. It is still important to submit them to these directories, because articles from these directories still do rank well, overall.
Have you seen anything that you forgot or something you weren’t aware of about article marketing? It is okay to admit that you probably did. If you resist change, then your marketing efforts will inevitably become dated and ineffective. This article has all you need to know to go a great job. If you have a solid foundation for your business, it will continue to expand over time.